Northampton Saints Sponsorship Opportunities
Northampton Saints are one of the leading rugby union clubs playing in England’s top division of rugby – the Gallagher Premiership. Having provided well over 100 years of sporting excellence, the team is bolstered by a range of incredible sponsors who make it possible to show up and provide such strong matchday performances.
In fact, there are many benefits that come along with both being sponsored and being a sponsor or partner of a rugby club. Let's dive deeper into some of the ways in which sponsorships and partnerships help our rugby club grow and why we couldn’t do what we do without them!
Why Look at Rugby Sponsorship?
Rugby clubs rely on sponsorships and partnerships to maintain their operations and grow. Sponsors and partners provide financial assistance, as well as marketing and branding opportunities. In return, the clubs provide marketing opportunities for the sponsors, as well as preferential access to tickets, game-day experiences, and other benefits. The symbiotic relationship between rugby sponsors and clubs is mutually beneficial and can be very lucrative for both parties involved. Here are a few different types of sponsorships available at Saints that you can take advantage of:
What Sponsorship Opportunities Do Northampton Saints Have?
Branding on the home and away playing shirts and shorts is available, which gives brand an excellent opportunity to have their logo on the playing kit, which will be worn across all home and away games in the Rugby Premiership, European Champions Cup and Premiership Rugby Cup.
Advertising around cinch stadium, including big screen, pitch side boards and match day programmes. Allows for a strong brand presence during match days and to advertise to an engaged and captive audience.
Access to engaged audience
Access to an engaged digital audience of Saint’s supporters through e-mail and social media channels.
Player and staff access
Access to Saints players, coaches and staff, who can feature in promotional material, including digital, TV and print campaigns, as well as provide testimonials and appear at corporate events.
New business opportunities
By becoming a partner of Northampton Saints, you become part of the Saints family of sponsors and unlock the opportunity to join exclusive business clubs and networks, allowing you to develop key B2B links, locally, nationally and globally.
Here at Northampton Saints we have some of the finest rugby players on the planet, and with our player sponsorship package, you can use your business to support your favourites. This is a wholly unique way to advertise your brand, or can be used as a gift to that special Saints fan. This sports sponsorship deal also includes a matchday hospitality package for two, a meet and greet with your chosen player or coach, a signed jersey and recognition as a club sponsor on the website.
Match day sponsorship opportunities
Our overall match day sponsorship deals give companies the opportunity to increase their brand awareness in various ways around the cinch Stadium at Franklin's Gardens, including pre-game big screen and support screen recognition, logo placement and double page advent in the matchday program and brand placement opportunities. As well as this you’ll get access to the Champions Suite for up to 10 guests, a signed shirt and a private stadium tour.
We also have ball sponsorship packages, which puts your brand front and centre on a match day and gives your guests the opportunity to enjoy a first-class hospitality experience. This Saints sponsorship package includes a Champions Suite hospitality package for up to 10 guests, brand exposure opportunities around the stadium and in the matchday programme, as well as a signed and cased ball and commemorative framed photograph.
Additionally, we have First Try Sponsorship packages, which gives you the opportunity to sponsor the first try scorer on matchday. Included in the package is Champions Suite hospitality for up to 10 guests, Support Village screen recognition, a commemorative framed photograph and a picture with the first try scorer at the final whistle.